Egg beats out Kylie Jenner for most-liked Instagram photo

Egg Gang  Instagram

What looks like a pretty innocent, unsuspecting-yet-satisfyingly-smooth egg has actually overtaken Insta-queen Kylie Jenner for the title of most-liked Instagram post.

Cape Town - Kylie Jenner's announcement of the birth of her daughter has been replaced as the most-liked post on Instagram.

It's Kylie Jenner versus the egg - and so far, this battle is a draw. The post in question was a photo of her newborn's hand wrapped around Jenner's perfectly manicured thumb, with an out-of-focus shot of her child's face in the background.

As of Sunday, the picture had almost 18.2 million likes from Jenner's more than 123 million Instagram followers.

It is insane to think that this mundane photo of an egg is now the most liked photo on Instagram.

"Take that little egg", Jenner captioned the video, which originally was shared to see if she could cook an egg on the hot ground. Just an egg, which hasn't even been cracked, let alone cooked, has managed to win Instagram and defeat American reality TV star Kylie Jenner in the numbers game.




The video had over 14 million views a mere eight hours after publishing. "What a time to be alive", the story read.

One of the most important metrics on Instagram is the number of likes a post gets and it usually gives a good indication of engagement on posts.

This is a very popular egg. "We're only just getting started".

"I saw this as a challenge to beat it", Henrietta reportedly told the outlet.

Your play, egg. Seems like this feud might just be heating up.

Kylie Jenner is one of those people who is paid for simply existing on social media and television platforms.

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